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Liburkina L. M.

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Recruitment as a Technology of Effective Attraction and Onboarding of Staff
Zhukovska V. M., Mykolaichuk I. P., Marnyalo A. M., Shoma M. S.

Zhukovska, Valentyna M. et al. (2021) “Recruitment as a Technology of Effective Attraction and Onboarding of Staff.” Business Inform 12:257–262.
https://doi.org/10.32983/2222-4459-2021-12-257-262

Section: Management and Marketing

Article is written in Ukrainian
Downloads/views: 84

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UDC 005.953

Abstract:
The article analyzes the essence and trends in the development of recruitment technology as a technology for attraction and onboarding of staff. The authors’ interpretation of the content of recruitment as a process of attracting, picking up, and selecting staff along with the use of technologies of its involvement in the organization, thanks to the facilitation of a number of positive factors of the working environment and socio-psychological climate, is presented. The article is aimed at theoretical generalizing the methodological approaches to the application of analytical instruments for an effective recruitment and developing proposals for its use in the course of involvement and onboarding of staff at the enterprise. The relationship between recruiting and staff attracting processes is studied. The main differences between the concepts of «picking up», «selecting» and «attracting» staff are characterized. The characterizations of the main trends in the development of modern recruitment technology are provided. Novelties in the strategy of selection, valuation and onboarding of applicants by means of video-chats, HR-bots etc. are analyzed. Prospects for the use of digital recruiting in the practice of staff management are substantiated. It is determined that the prognosis analytic instruments as part of recruitment of international companies are furthermore systematically used in the adaptation training of both soft and hard skills applicants in the context of achieving the company’s business goals. Indicators and criteria for valuating the efficiency and effectiveness of staff recruitment are proposed. The need for further research of recruitment technology based on the experience of foreign countries is substantiated.

Keywords: recruitment, technology of recruiting, attraction and selection of staff, staff onboarding, digital recruiting.

Fig.: 1. Tabl.: 1. Bibl.: 10.

Zhukovska Valentyna M. – Doctor of Sciences (Economics), Associate Professor, Professor, Department of Management, Kyiv National University of Trade and Economics (19 Kіoto Str., Kyiv, 02156, Ukraine)
Email: [email protected]
Mykolaichuk Iryna P. – Candidate of Sciences (Economics), Associate Professor, Associate Professor, Department of Management, Kyiv National University of Trade and Economics (19 Kіoto Str., Kyiv, 02156, Ukraine)
Email: [email protected]
Marnyalo Anastasiya M. – Student, Faculty of Economics, Management and Psychology, Kyiv National University of Trade and Economics (19 Kіoto Str., Kyiv, 02156, Ukraine)
Email: [email protected]
Shoma Mariia S. – Student, Faculty of Economics, Management and Psychology, Kyiv National University of Trade and Economics (19 Kіoto Str., Kyiv, 02156, Ukraine)
Email: [email protected]

List of references in article

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Vonberh, T. V., and Holovko, A. A. “Rekrutynh personalu v epokhu didzhytalizatsii“ [Recruiting Staff in the Age of Digitalization]. Biznes Inform, no. 6 (2020): 313-318. DOI: https://doi.org/10.32983/2222-4459-2020-6-313-318
Zhukovska, V. M. Sotsialnyi rozvytok orhanizatsii: potentsial, upravlinnia, innovatsii [Social Development of the Organization: Potential, Management, Innovation]. Kyiv, 2018.
Zhukovska, V. et al. “HR-manager: Prospects for Employment in the Labor Markets“. Sustainable Development in Modern Knowledge Society, vol. 111. 2021. DOI: https://doi.org/10.1051/shsconf/202111101011
Mykolaichuk, I. P., and Kutsenko, A. S. “Rekrutment v systemi upravlinnia personalom pidpryiemstva“ [Recruitment in the Management Personnel of the Enterprise]. Rehionalna ekonomika ta upravlinnia, no. 5 (2016): 58-62.
Nazarova, H. V., and Rudenko, V. O. “Vykorystannia zasobiv didzhytalizatsii u rekrutynhu personalu pidpryiemstva“ [The Use of Digitalization in the Recruitment of Personnel]. Aktualni problemy upravlinnia sotsialno-ekonomichnymy systemamy. Lutsk, 2020. http://repository.hneu.edu.ua/bitstream/123456789/24764/1/Назарова_Руденко_Тези.pdf
Khytra, O. V., and Chaplii, A. V. “Osoblyvosti zastosuvannia rekrutynhu v systemi upravlinnia personalom pidpryiemstvom“ [Peculiarities of Recruiting Application in the Personnel Management System of the Enterprise]. Pryazovskyi ekonomichnyi visnyk. 2019. http://elar.khnu.km.ua/jspui/bitstream/123456789/8313/1/39.pdf
Edwards, L.-A. Culture Driven Recruiting: There is No «Talent War» if You Eliminate the Competition. Palmetto Publishing Group, 2018.
Lauby, Sh. The Recruiter's Handbook: A Complete Guide for Sourcing, Selecting, and Engaging the Best Talent. Society For Human Resource Management, 2018.
Yarova, M. “Trendy-2021: yakym bude IT-rekrutynh v Ukraini“ [Trends-2021: What Will Be IT Recruiting in Ukraine]. https://ain.ua/ru/2021/01/05/it-recruting-2021/

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