BUSINESS INFORM JOURNAL.

УКР

ENG

Search:

REGISTRATION CERTIFICATE

KV #19905-9705 PR dated 02.04.2013.

FOUNDERS

RESEARCH CENTRE FOR INDUSTRIAL DEVELOPMENT PROBLEMS of NAS (KHARKIV, UKRAINE)

According to the decision No. 802 of the National Council of Television and Radio Broadcasting of Ukraine dated 14.03.2024, is registered as a subject in the field of print media.
ID R30-03156

PUBLISHER

Liburkina L. M.

SITE SECTIONS

The Stages and Instruments for Managing Strategic Changes in Enterprises During Crisis Situations
Kulyk A. V.

Kulyk, Andrii V. (2024) “The Stages and Instruments for Managing Strategic Changes in Enterprises During Crisis Situations.” Business Inform 2:289–296.
https://doi.org/10.32983/2222-4459-2024-2-289-296

Section: Management and Marketing

Article is written in Ukrainian
Downloads/views: 10

Download article (pdf) -

UDC 338.2

Abstract:
In the current conditions of doing business in Ukraine, the importance of adapting the system of strategic change management to the complex socioeconomic conditions faced by Ukrainian enterprises is sharply increasing. Accordingly, the way in which enterprises can effectively respond to exogenous (external) challenges, in particular to crisis situations that require prompt and flexible strategic decisions to ensure their survival and further development, is of particular relevance. The aim of this article is to substantiate the theoretical provisions of management of strategic changes in the enterprise and, on this basis, to develop effective instruments for managing them in crisis situations at enterprises. Various approaches to change management are analyzed, which can be used to plan and implement the necessary changes in the strategy and operational activities of domestic enterprises in the context of combating and overcoming the crisis. Particular attention is paid to the aspects of leadership and corporate culture as key factors in successful adaptation to change. The importance of involving employees in the change management process, the need to create effective communication within the organization and the introduction of a flexible, adaptive corporate culture that promotes innovation are emphasized. In the context of the Ukrainian economy, attention is focused on the specifics of management during the crisis, taking into account the military, political, social and economic instability in the country. An instrumentarium of strategic change management, adapted to Ukrainian realities, including analysis of the existing crisis business environment, strategic planning, prompt implementation of changes and monitoring of results, has been proposed. It is emphasized that flexibility, forecasting and rapid adaptation to changes are key to ensuring the stability and development of enterprises in Ukraine in conditions of unpredictability and crises. The proposed research can be useful for researchers in the field of strategic change management, analysts, business associations, enterprises in Ukraine and abroad. Further research in this direction will be aimed at the development of methods for managing strategic changes in enterprises, which are based on the observation of rapid changes in the exogenous and endogenous environment of the enterprise.

Keywords: strategic change, crisis management, adaptation, organizational change, leadership, uncertainty.

Fig.: 1. Tabl.: 1. Bibl.: 21.

Kulyk Andrii V. – Postgraduate Student, Department of Management, Educational and Scientific Institute of Economics, Management and International Business of the National Technical University (building U1, 2 Kyrpychova Str., Kharkiv, 61002, Ukraine)
Email: [email protected]

List of references in article

Glamuzina, M., and Lovrincevic, M. “Corporate Crisis And Crisis Strategy Implementation“. Montenegrin Journal of Economics. 2013. https://www.repec.mnje.com/mje/2013/v09-n02/mje_2013_v09-n02-a18.pdf
Shakina, E., and Barajas, A. ““Innovate or Perish”: Companies under crisis“. European Research on Management and Business Economics, vol. 26, no. 3 (2020): 145-154. DOI: https://doi.org/10.1016/j.iedeen.2020.06.002
Spacek, M., and Kopecky, Z. “Sompany Crisis and Its Mitigation by Strategic Approaches“. Krizovy Manazment (Crisis Management), vol. 11, no. 2 (2012): 59-68. DOI: https://doi.org/10.26552/krm.C.2012.2.59-68
Flammer, C., and Ioannou, I. “Strategic management during the financial crisis: How firms adjust their strategic investments in response to credit market disruptions“. Strategic Management Journal, vol. 42, no. 7 (2021): 1275-1298. DOI: https://doi.org/10.26552/krm.C.2012.2.59-68
Hamilton, J. “The Strategic Change Matrix and Business Sustainability Across COVID-19“. Sustainability, art. 6026, vol. 12, no. 15 (2020). DOI: https://doi.org/10.3390/su12156026
Svoboda, E. “Strategic Decision-Making of Business Management Focused on Crisis Management“. Acta Universitatis Bohemiae Meridionales, vol. 13, no. 4 (2012): 69-74.
Gehani, R. R. “Innovative Strategic Leader Transforming from a Low-Cost Strategy to Product Differentiation Strategy“. Journal of Technology Management & Innovation, vol. 8, no. 2 (2013): 144-155. DOI: http://dx.doi.org/10.4067/S0718-27242013000200012
Sarkar, S., and Osiyevskyy, O. “Organizational change and rigidity during crisis: A review of the paradox“. European Management Journal, vol. 36, no. 1 (2018): 47-58. DOI: https://doi.org/10.1016/j.emj.2017.03.007
Lesnikova, P., Schmidtova, J., and Novotna, A. “Strategic Orientation of Companies: The Several Strategic Issues in Times of COVID-19 Pandemic“. Economics & Sociology, vol. 15, no. 3 (2022): 186-201. DOI: https://doi.org/10.14254/2071789X.2022/15-3/11
Kraus, S., and Rigtering, J. P. C. “Strategic corporate entrepreneurship: a configuration approach-based case study“. International Journal of Entrepreneurial Venturing, vol. 9, no. 2 (2017): 101-121. DOI: https://doi.org/10.1504/IJEV.2017.086481
Koptieva, H. M., and Nashchekina, O. M. “Kontseptualni polozhennia upravlinnia stratehichnymy zminamy na pidpryiemstvi“ [A Conceptual Framework for Strategic Change Management at an Enterprise]. Visnyk NTU «KhPI». Seriia «Ekonomichni nauky», no. 2 (2023): 73-77. DOI: https://doi.org/10.20998/2519-4461.2023.2.73
Shatailo, O. A. “Zmistovna kharakterystyka systemy antykryzovoho upravlinnia“ [Substantive Characteristics of a Crisis Management System]. Biznes Inform, no. 5 (2019): 217-226. DOI: https://doi.org/10.32983/2222-4459-2019-5-217-226
Voronkova, T. Ye., and Pryimak, Ya. V. “Transformatsiia antykryzovoho upravlinnia v suchasnykh ekonomichnykh umovakh“ [Transformation of Anti-Crisis Management in Modern Economic Conditions]. Efektyvna ekonomika, no. 10 (2021). DOI: https://doi.org/10.32702/2307-2105-2021.10.96
Aleksin, H. “Finansovi ryzyky vedennia biznesu ekzohennoi pryrody ta zakhody z yikh podolannia“ [Financial Risks of Conducting Business of an Exogenous Nature and Measures to Overcome Them]. Korporatyvni finansy: problemy ta perspektyvy innovatsiinoho rozvytku. Kyiv: KNEU, 2016. 121-123.
Onisiforova, V. Yu., and Sidelnikova, V. K. “Aktualni aspekty antykryzovoho upravlinnia pidpryiemstvom“ [Current Aspects of Anticrisis Management of the Enterprise]. Problemy i perspektyvy rozvytku pidpryiemstva, no. 2 (2020): 137-145. DOI: https://doi.org/10.30977/PPB.2226-8820.2020.25.0.137
Bolotnov, D. H. “Osoblyvosti antykryzovoho upravlinnia vitchyznianymy pidpryiemstvamy“ [Features of Anti-Crisis Management of Domestic Enterprises]. Innovation and Sustainability, no. 2 (2022): 171-176. DOI: https://doi.org/10.31649/ins.2022.2.171.176
Ladunka, I. S., and Andriushyna, O. I. “Antykryzove upravlinnia pidpryiemstvom“ [Crisis Management of Enterprise]. Ekonomika i suspilstvo. 2017. https://economyandsociety.in.ua/journals/8_ukr/49.pdf
“Stan ta potreby biznesu v Ukraini: sektoralnyi rozriz, veresen 2022“ [State and Needs of Business in Ukraine: Sectoral Breakdown, September 2022]. Diia.Biznes. October 21, 2022. https://business.diia.gov.ua/cases/novini/stan-ta-potrebi-biznesu-v-ukraini-sektoralnij-rozriz-veresen-2022
Dlihach, A. “Stan ta perspektyvy MSB v Ukraini. Rezultaty doslidzhennia“ [State and Prospects of SMEs in Ukraine. Research Results]. Ekonomichna pravda. May 01, 2023. https://www.epravda.com.ua/columns/2023/05/1/699634/
“Infliatsiinyi zvit, lypen 2023 r.“ [Inflation Report, July 2023]. Natsionalnyi bank Ukrainy. https://bank.gov.ua/ua/news/all/inflyatsiyniy-zvit-lipen-2023-roku
“Pohliad kerivnykiv biznesu v Ukraini 2022. Zvit za rezultatamy opytuvannia“ [View of Business Leaders in Ukraine 2022. Report Based on Survey Results]. KPMG. https://kpmg.com/ua/uk/home/insights/2022/11/ukrainian-business-leaders-outlook-2022.html

FOR AUTHORS

License Contract

Conditions of Publication

Article Requirements

Regulations on Peer-Reviewing

Publication Contract

Current Issue

Frequently asked questions

INFORMATION

The Plan of Scientific Conferences

OUR PARTNERS

Journal «The Problems of Economy»

The site and its metadata are licensed under CC BY-SA.

Write to webmaster