BUSINESS INFORM JOURNAL.

УКР

ENG

Search:

REGISTRATION CERTIFICATE

KV #19905-9705 PR dated 02.04.2013.

FOUNDERS

RESEARCH CENTRE FOR INDUSTRIAL DEVELOPMENT PROBLEMS of NAS (KHARKIV, UKRAINE)

According to the decision No. 802 of the National Council of Television and Radio Broadcasting of Ukraine dated 14.03.2024, is registered as a subject in the field of print media.
ID R30-03156

PUBLISHER

Liburkina L. M.

SITE SECTIONS

Innovative Attractiveness of Organizations in Situations of Wartime and Post-War Economic Development of Ukraine: Corporate Relations and Intellectual Property
Bondar-Pіdhurska O. V., Khomenko I. I., Konovalova N. S.

Bondar-Pіdhurska, Oksana V., Khomenko, Iryna I., and Konovalova, Nadiia S. (2022) “Innovative Attractiveness of Organizations in Situations of Wartime and Post-War Economic Development of Ukraine: Corporate Relations and Intellectual Property.” Business Inform 8:36–46.
https://doi.org/10.32983/2222-4459-2022-8-36-46

Section: Innovative Processes

Article is written in Ukrainian
Downloads/views: 4

Download article (pdf) -

UDC 330.341.1:316.42

Abstract:
The purpose of the article is to study the theoretical and scientific-methodical foundations of the management of the innovative attractiveness of organizations as an indicator of the effectiveness of corporate relations in situations of wartime and post-war economic development of Ukraine, as well as the development of proposals for increasing its level. The essence and meaning of the "innovative attractiveness of the organization" is revealed from the standpoint of assessing the interests of all stakeholders. The author's interpretation of the category as a set of characteristics of the organization's activity in the process of forming its innovative potential during the implementation of innovative activity determined by existing or available intellectual property objects, taking into account the conditions of the innovation climate, is provided. It is recommended to use the innovative attractiveness of the organization as an indicator of the effectiveness of corporate relations. The system-structural elements of corporate relations are visualized in the context of increasing the level of innovative attractiveness of organizations. The scientific-methodical aspects of the evaluation of the management of innovative attractiveness of organizations, and the possibility of increasing its efficiency in situations of wartime and post-war development due to the use of rights to intellectual property objects, are substantiated. In particular, a mock-up of management evaluation of the innovative attractiveness of organizations has been developed. Intellectual property objects are positioned as the basis of the innovative potential of organizations today. Amendments to Clause 1 of the Law of Ukraine dated April 1, 2022 No. 2174-IX «On the Protection of the Interests of Individuals in the Field of Intellectual Property during the Martial Law Introduced in Connection with the Armed Aggression of the Russian Federation against Ukraine» are recommended, which will allow scientific (budgetary) institutions to submit applications without documents about the payment of fees in terms exceeding 2 months, and keep priority. Prospective directions of research on this issue are highlighted as: 1) development of recommendations on the transformation of marketing communications in the activities of organizations; 2) use of non-traditional tools of marketing communications; 3) improvement of the quality management system of organizations in the context of their harmonization with international standards as a factor in increasing the level of their innovative attractiveness; 4) practical implementation of the methodology of the management evaluation method of innovative attractiveness of organizations in situations of wartime and post-war development.

Keywords: innovative attractiveness, intellectual property, corporate relations, economic development, post-war development of the economy.

Fig.: 2. Tabl.: 4. Formulae: 1. Bibl.: 28.

Bondar-Pіdhurska Oksana V. – Doctor of Sciences (Economics), Associate Professor, Associate Professor, Department of Management, Poltava University of Economics and Trade (3 Ivana Banka Str., Poltava, 36003, Ukraine)
Email: [email protected]
Khomenko Iryna I. – Senior Research Fellow, Intellectual Property and Technology Transfer Center of Ukraine NAS (54 Volodymyrska Str., Kyiv, 01601, Ukraine)
Email: [email protected]
Konovalova Nadiia S. – Leading Specialist, Department of Foreign Economic Activity, National Technical University of Ukraine «Igor Sikorsky Kyiv Polytechnic Institute» (37 Beresteiskyi Ave., Kyiv, 03056, Ukraine)

List of references in article

“Anatolii Zahorodnii: «Same nauka maie vidihravaty kliuchovu rol u vidrodzhenni Ukrainy»“ [Anatoly Zagorodny: "It Is Science That Should Play a Key Role in the Revival of Ukraine"]. Vseukrainska hazeta dlia naukovtsiv ta osvitian «SVIT». № 19-20 (traven) 2022. https://svit.kpi.ua/2022/05/20/анатолій-загородній-саме-наука-має-в/
Markhaichuk, M. M. “Formuvannia investytsiinoi stratehii promyslovoho pidpryiemstva z urakhuvanniam ochikuvan koniunkturnykh zmin“ [Formation of an Investment Strategy of an Industrial Enterprise Taking Into Account the Expectations of Economic Changes]. Ekonomika promyslovosti. 2011. http://dspace.nbuv.gov.ua/bitstream/handle/123456789/31270/st_53_26.pdf?sequence=1
Rachynska, H. V., and Lisovska, L. S. “Vyznachennia ta otsiniuvannia innovatsiinoi pryvablyvosti pidpryiemstv“ [Determination and Assessment of the Innovative Attractiveness of Enterprises]. Visnyk Natsionalnoho universytetu «Lvivska politekhnika». 2008. http://vlp.com.ua/files/42_3.pdf
Bondar-Pidhurska, O. V. “Innovatsiina aktyvnist promyslovosti v umovakh hlobalnoi kryzy“ [Innovative Activity of Industry in Conditions of Global Crisis]. Tekhnolohichnyi audyt i rezervy vyrobnytstva, no. 2/2 (2013): 18-22.
Bondar-Pidhurska, O. V., Kosychenko, S. L., and Bakhkho, A. “Efektyvni komunikatsii yak chynnyk pidvyshchennia innovatsiinoi pryvablyvosti pidpryiemstva v umovakh didzhytalizatsii ekonomiky: kraud-tekhnolohii“ [Effective Communications as a Factor in Increasing the Innovative Attractiveness of the Enterprise in the Conditions of Digitalization of the Economy: Crowd Technologies]. Finansovo-ekonomichni mekhanizmy rozvytku pidpryiemnytstva: teoretychnyi ta praktychnyi aspekty, part 2. Dnipro: NMetAU, 2020. 26-28.
Bondar, O. V. “Osoblyvosti ta problemy upravlinnia komertsializatsiieiu tekhnolohii yak umovy staloho innovatsiinoho rozvytku ta konkurentospromozhnosti Ukrainy“ [Peculiarities and Problems of Managing the Commercialization of Technologies as a Condition for Sustainable Innovative Development and Competitiveness of Ukraine]. In Aktualni pytannia rozvytku ekonomiky: teoriia i praktyka, 8-15. Kremenchuk, 2012.
Arefieva, O. V., and Poberezhna, Z. M. “Stratehichne upravlinnia innovatsiinistiu biznes-protsesiv pidpryiemstva na konkurentnykh rynkakh“ [Strategic Management of Innovativeness of Business Processes of an Enterprise in Competitive Markets]. Biznes Inform, no. 11 (2019): 108-116. DOI: https://doi.org/10.32983/2222-4459-2019-11-108-116
Bondar, O. V., and Hliebova, A. O. Innovatsiinyi menedzhment [Innovation Management]. Kyiv: Osvita Ukrainy, 2013.
Krykunenko, D. O. “Problemy vprovadzhennia innovatsii na pidpryiemstvakh“ [Problems of Introducing Innovations at Enterprises]. Marketynh i menedzhment innovatsii. 2011. https://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2011_4_1_45_49.pdf
Kuzmin, O. Ye. et al. Investytsiina ta innovatsiina diialnist [Investment and Innovation Activity]. Lviv: Vyd-vo LBI NBU, 2006.
Kuzmin, O. Ye., and Zherukha, V. I. “Metodolohichni pidkhody do otsiniuvannia innovatsiinosti tekhnolohichnykh protsesiv mashynobudivnykh pidpryiemstv“ [Methodological Approaches to Evaluating the Innovativeness of Technological Processes of Machine-building Enterprises]. Ekonomika ta derzhava, no. 6 (2009): 24-29.
Prykazka, S. I. “Orhanizatsiino-ekonomichni skladovi stymuliuvannia innovatsiinoi pryvablyvosti promyslovykh pidpryiemstv v suchasnykh umovakh“ [Organizational and Economic Components of Stimulating the Innovative Attractiveness of Industrial Enterprises Under Current Conditions]. Aktualni problemy ekonomiky, no. 1 (2013): 93-97.
Sierikov, A. V., and Burlaka, Ye. O. “Do pytannia pro innovatsiino-investytsiinu pryvablyvist subiektiv hospodariuvannia“ [To Question about Innovative-Investment Attractive-ness of Management Subjects]. Biznes Inform. 2011. https://www.business-inform.net/export_pdf/business-inform-2011-3_0-pages-53_58.pdf
Flyorko, V. “Otsinka investytsiinoi pryvablyvosti pidpryiemstva: problemy vrakhuvannia ryzyku i znyzhennia yoho rivnia“ [Assessment of the Investment Attractiveness of the Enterprise: Problems of Taking Into Account the Risk and Reducing its Level]. Rehionalna ekonomika, no. 4 (2003): 190-199.
Konovalova, N. S., and Kuchynskyi, V. P. “Faktory konkurentospromozhnosti v XXI stolitti“ [Factors of Competitiveness in the 21st Century]. Hlobalizatsiia napriamiv formuvannia promyslovoho potentsialu v umovakh postindustrialnykh transformatsii. Kyiv: NTUU «KPI», 2016. 118-120.
[Legal Act of Ukraine] (2003). https://zakon.rada.gov.ua/laws/show/435-15#Text
[Legal Act of Ukraine] (2002). https://zakon.rada.gov.ua/laws/show/40-15#Text
Voitko, S. V. Upravlinnia rozvytkom naukomistkykh vyrobnytstv [Management of the Development of Knowledge-intensive Industries]. Kyiv: Politekhnika, 2012.
“Tendentsii vynakhidnytskoi diialnosti u naukovykh ustanovakh i zakladakh vyshchoi osvity Ukrainy u 1991-2020 rr.“ [Trends of Inventive Activity in Scientific Institutions and Institutions of Higher Education of Ukraine in 1991-2020]. Za informatsiieiu Tsentru doslidzhen intelektualnoi vlasnosti ta transferu tekhnolohii NAN Ukrainy. https://www.nas.gov.ua/UA/Messages/Pages/View.aspx?MessageID=7814
“Vynakhidnytska diialnist u naukovykh ustanovakh“ [Inventive Activity in Scientific Institutions]. Kyiv : Lohos, 2021. https://ipr.nas.gov.ua/wp-content/uploads/2021/01/Vynakhidnytska_Diialnist_v_Naukovykh_Ustanovakh_2021.pdf
Pidlisna, O., and Konovalova, N. “Economic Dimensions of Enterprise Sustainable Development: Flexibility for Changing Under the Influence of Industry 4.0“. Zminy. Adaptatsiia. Nova ekonomika : materialy Mizhnarodnoho forumu (Forum EFBM 2.0). Kyiv, 2021. 43-45.
Filina, H. I., and Kravchenko, M. N. “Problemy innovatsiinoho rozvytku ekonomiky Ukrainy“ [Problems of Innovative Development of the Economy of Ukraine]. Ekonomika ta derzhava, no. 5 (2007): 16-19.
Moroz, O. V., Karachyna, N. P., and Khalimon, T. M. Korporatyvne upravlinnia na pidpryiemstvakh Ukrainy: postpryvatyzatsiinyi etap evoliutsii [Corporate Governance at Enterprises of Ukraine: The Post-privatization Stage of Evolution]. Vinnytsia: UNIVERSUM-Vinnytsia, 2007.
Popov, O. Ye. Teoretyko-metodolohichni ta kontseptualni zasady formuvannia orhanizatsiino-ekonomichnoho mekhanizmu korporatyvnoho upravlinnia [Theoretical, Methodological and Conceptual Foundations of the Formation of the Organizational and Economic Mechanism of Corporate Management]. Kharkiv: FOP Aleksandrova K. M. ; VD «INZhEK», 2009.
Abdulaiev, K. P. et al. Korporatyvne upravlinnia: protsesy, stratehii, tekhnolohii [Corporate Management: Processes, Strategies, Technologies]. Kherson: KhDU, 2015.
[Legal Act of Ukraine] (2003). https://zakon.rada.gov.ua/laws/show/436-15#Text
Natsionalnyi klasyfikator DK 002:2004 «Klasyfikatsiia orhanizatsiino-pravovykh form hospodariuvannia (KOPFH)» [National Classifier DK 002:2004 "Classification of Organizational and Legal Forms of Business (KOPFG)"]. Kyiv: Derzhspozhyvstandart Ukrainy, 2004.
Rolik, Y. A. “A Complex Approach to Evaluating the Innovation Strategy of a Company to Determine its Investment Attractiveness“. Procedia - Social and Behavioral Sciences, vol. 99 (2013): 562-571. DOI: https://doi.org/10.1016/j.sbspro.2013.10.526

FOR AUTHORS

License Contract

Conditions of Publication

Article Requirements

Regulations on Peer-Reviewing

Publication Contract

Current Issue

Frequently asked questions

INFORMATION

The Plan of Scientific Conferences

OUR PARTNERS

Journal «The Problems of Economy»

The site and its metadata are licensed under CC BY-SA.

Write to webmaster