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Digitalization of HR: The Future of Personnel Administration
Kobelіa Z. I., Todoriuk S. I.

Kobelіa, Zoriana I., and Todoriuk, Sergii I. (2022) “Digitalization of HR: The Future of Personnel Administration.” Business Inform 1:397–402.
https://doi.org/10.32983/2222-4459-2022-1-397-402

Section: Management and Marketing

UDC 005.95/.96:004

Abstract:
The article is concerned with digitalization in the sphere of HR. The publicatopn provides an overview of digital instruments in the sphere of human resource management, which are implemented in companies. This demonstrates the diversity of automated and digital capabilities in all areas of human resource management: mobile employer; development of corporate social networks; mobile software and applications as the main platforms for HR instruments; studying anywhere and at any time; intellectualization and robotics of HR-sphere documentation processes; personal approach and cognitive technologies. The active development of companies that create products and provide digital services in the HR are specified. The authors carry out an analysis of tendencies in the process of digitalization of the personnel management service, a study of the main opportunities and risks, since there is a need to introduce various digitalization instruments into the activities of the HR service. It is determined that digital HR involves changing the ways of interaction with employees and careful development of personnel strategy – how exactly and by what methods the main stages of HR specialist work will be implemented: recruitment, development, staff retention and dismissal. The formation and development of the Digital strategy integrated with business and HR strategies becomes a prerequisite for ensuring future competitiveness by transforming the business from a traditional to a technology company. The key and most sought-after skills that HR managers need to develop in order to remain a valuable and effective specialist are described. The main requirements for the effective implementation and development of digital technologies in the processes of enterprise management in general and human resource management in particular are considered and generalized.

Keywords: digitalization, digital strategy, human resource management, HR trends, HR-digital, personnel administration.

Bibl.: 13.

Kobelіa Zoriana I. – Candidate of Sciences (Economics), Associate Professor, Department of Business and Personnel Management, Yuriy Fedkovych Chernivtsi National University (2 Kotsiubynskoho Str., Chernivtsi, 58012, Ukraine)
Email: [email protected]
Todoriuk Sergii I. – Candidate of Sciences (Economics), Assistant, Department of Business and Personnel Management, Yuriy Fedkovych Chernivtsi National University (2 Kotsiubynskoho Str., Chernivtsi, 58012, Ukraine)
Email: [email protected]

List of references in article

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Sichkarenko, K. O. “Tsyfrovizatsiia yak faktor zmin u mizhnarodnykh ekonomichnykh vidnosynakh“ [Digitalization as a Factor of Changes in International Economic Relations]. Pryazovskyi ekonomichnyi visnyk. 2018. http://pev.kpu.zp.ua/journals/2018/3_08_uk/8.pdf
Sokolova, E. G., and Paltusova, Yu. A. “Tsifrovizatsiya v HR kak odin iz faktorov vovlechennosti sotrudnikov“ [Digitalization in HR as One of the Factors of Employee Engagement]. Vtoraya mezhdunarodnaya konferentsiya po didzhitalizatsii (DSEME-2019). Ekaterinburg, 2019. 63-66.
Khmelevskyi, S. M., and Veremiienko, O. H. “Osnovni kharakterystyky ta neobkhidni vymohy do profesii HR-menedzhera“ [Main Characteristics and Necessary Requirements for Profession of HR-Manager]. Hlobalni ta natsionalni problemy ekonomiky. 2017. http://global-national.in.ua/archive/20-2017/128.pdf
Khodakivskyi, Ye. I., Bohoiavlenska., Yu. V., and Hrabar, T. P. Psykholohiia upravlinnia [Psychology of Management]. Kyiv: Tsentr navchalnoi literatury, 2011.
Shmidt, E., and Koen, Dzh. Novyi tsyfrovyi svit. Yak tekhnolohii zminiuiut derzhavu, biznes i nashe zhyttia [New Digital World. How Technology Is Changing the State, Business and Our Lives]. Lviv: Litopys, 2015.

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